<p>Do you have a passion for marketing, multi-media advertising, and sales development? Does the idea of working in the exciting world of multi-media sales interest you? If so, we have an amazing opportunity for you to join the WNYT News Channel 13 Media team!</p> <p>WNYT-TV NewsChannel 13 / WNYT Media is seeking a talented and motivated individual to join our team as a Media Sales Associate. As a Sales Associate you will play a critical role in lead generation, prospecting, research, creative proposals, and driving media advertising sales and revenue growth for the company in the areas of TV, Digital, Events, and Creative services.</p> <p>Why Join Our Team:</p> <ul> <li>Opportunity to work in a dynamic and fast-growing media industry </li><li>Hands-on experience in broadcast television and digital advertising sales </li><li>Comprehensive training and mentorship program </li><li>Competitive salary and commission structure </li><li>Exciting career growth opportunities within the company </li></ul> <p>Job Responsibilities</p> <ul> <li>Lead generation: Actively search for and identify potential customers through various channels like cold calling, email outreach, social media, and market research. </li><li>Prospect qualification: Evaluate potential leads to determine if they meet the criteria for a qualified sales opportunity based on their needs, budget, and decision-making authority. </li><li>Outbound communication: Initiate contact with prospects through phone calls, emails, and other communication methods to present the company's value proposition and generate interest. </li><li>Customer Service: Provide exceptional customer service and build long-term relationships with local businesses and advertising agencies to generate new business opportunities. </li><li>Needs analysis: Understand the challenges and pain points of potential clients to tailor the sales pitch accordingly. </li><li>Proposal Generation: Identify client needs and develop customized advertising solutions to meet their objectives. Use PowerPoint to develop proposals that highlight those solutions as well as use research to support recommendations. </li><li>Scheduling appointments: Set up meetings between qualified leads and the Account Executives for further discussion and potential closing. </li><li>Digital Campaign development and presentation: Designing effective digital media strategies across platforms like display ads, social media marketing, programmatic advertising, and video campaigns, presenting proposals to clients with clear ROI projections. </li><li>Digital Data analysis and reporting: Monitoring campaign performance using analytics tools to measure key metrics like impressions, clicks, conversions, and adjusting strategies accordingly. </li><li>CRM management: Maintain accurate information about leads and sales activities within the company's Customer Relationship Management (CRM) system. </li><li>Research: Utilize resources to monitor industry trends and competitor activities, to identify new business opportunities. Keeping abreast of emerging digital advertising technologies and trends to inform client recommendations. </li><li>Teamwork: Collaborate with internal digital, creative, research, newsroom, and administrative teams to ensure client satisfaction. </li></ul> <p>Qualifications</p> <ul> <li>Excellent communication skills: Strong verbal and written communication to effectively engage with prospects and convey product information. </li><li>Persuasive selling techniques: Ability to build rapport, overcome objections, and create interest in the product or service. </li><li>Prospecting skills: Expertise in identifying and sourcing new leads through various channels. </li><li>Time management: Efficiently manage a large volume of leads and calls while meeting daily and weekly quotas. Ability to work in a fast-paced and deadline-driven environment </li><li>CRM proficiency: Familiarity with CRM software to track lead activity and manage the sales pipeline. </li><li>Market knowledge: Understanding of the industry, competitors, and target market. </li><li>Analytical skills: Ability to interpret data, analyze campaign performance, and make data-driven recommendations. </li><li>Resilience and tenacity: Ability to handle rejection and maintain a positive attitude when facing challenges. Proactive and self-motivated with a strong work ethic </li><li>High School Diploma </li><li>Bachelor's degree in Marketing, Communications, or a related field is a plus, but not required </li><li>Knowledge of broadcast television, digital and advertising sales is a plus, but not required </li></ul> <p>If you are looking to kick-start your career in the media industry, we want to hear from you! Please submit your resume and a cover letter highlighting your qualifications and interest in the position. Only selected candidates will be contacted for an interview.</p> <p>WNYT-TV LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.</p> <p>Join our team and be part of the exciting world of Multi-Media Advertising! Apply today!</p>